@font-face{font-family:Archivo;src:url('fonts/archivo-regular.ttf') format('truetype');font-weight:400;font-display:swap}
@font-face{font-family:Archivo;src:url('fonts/archivo-semibold.ttf') format('truetype');font-weight:600 800;font-display:swap}
@font-face{font-family:Bodoni;src:url('fonts/bodoni-italic.ttf') format('truetype');font-weight:500;font-style:italic;font-display:swap}
:root{--paper:#f8f8f5;--white:#fff;--ink:#252520;--muted:#676760;--line:#d8d8d0;--red:#c43820;--red-bright:#e34326;--pale:#ededE6;--blue:#1833b3;--green:#335641;--sans:Archivo,Arial,sans-serif;--serif:Bodoni,Georgia,serif}
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@media(min-width:1500px){.opening{gap:85px;padding-block:74px}.proof-layout{min-height:495px;padding-inline:26px}.campaign-art{min-height:405px}.floating-note{right:-28px;bottom:89px;width:294px}.floating-note>p{font-size:14px}}
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@media(max-width:760px){.wrap{width:calc(100% - 40px)}.site-header{height:84px;position:relative;flex-wrap:wrap;gap:16px}.brand{width:153px}.site-header nav{display:none;position:absolute;left:-20px;right:-20px;top:83px;background:var(--paper);z-index:20;border-bottom:1px solid var(--line);margin:0;padding:23px 20px;flex-direction:column;align-items:flex-start;gap:23px}.site-header nav.is-open{display:flex}.menu-toggle{display:flex;gap:16px;padding:10px 0 10px 10px;border:0;background:transparent;margin-left:auto;font-size:14px}.menu-toggle span{color:var(--red);font-size:19px;line-height:1.2}.header-contact{display:none}.opening{grid-template-columns:1fr;gap:32px;padding-top:36px;padding-bottom:30px;min-height:auto}.opening-copy{padding:0;display:grid;grid-template-columns:1fr;gap:24px}.opening h1{font-size:clamp(64px,13vw,86px);line-height:.98}.opening h1 br:first-child{display:block}.opening h1 em{font-size:1.05em}.opening-bottom{padding:0;max-width:100%}.opening-bottom>p:first-child{font-size:16px;max-width:320px}.opening-bottom .button{margin-top:19px}.quiet-note{margin-top:10px;font-size:12px}.desktop-break{display:none}.proof-layout{grid-template-columns:15px minmax(0,1fr) 40px;gap:10px;padding:20px 11px 34px;min-height:390px}.campaign-art{min-height:335px;aspect-ratio:auto;min-width:0}.campaign-wordmark{font-size:56px}.campaign-line{top:29%;font-size:9px}.floating-note{right:-8px;width:226px;bottom:51px}.desk-top{padding-inline:13px;font-size:11px}.desk-bottom{padding-inline:13px;gap:8px}.desk-bottom a{font-size:10px;gap:5px}.desk-bottom>span{font-size:9px}.intro-foot{flex-direction:column;gap:10px;padding-block:20px;font-size:12px}.intro-foot>div{gap:22px}.site-footer{grid-template-columns:1fr;gap:21px;padding-top:31px;margin-top:55px}.site-footer>span{grid-column:auto}.site-footer>p{font-size:14px}.site-footer>a:not(.brand){font-size:14px}}
.campaign-art.version-one{background-size:auto 113%;background-position:41% center}.version-one .campaign-wordmark{font-size:4.5rem;top:8%}.version-one .campaign-line{top:24%}.version-one .campaign-stamp{bottom:5%}.footer-links{display:flex;gap:25px;align-self:center}.footer-links a{text-decoration:none}.site-header [aria-current=page]{text-decoration:underline;text-decoration-color:var(--red);text-decoration-thickness:2px}.text-link{display:inline-block;text-decoration-thickness:1px;font-size:14px}.text-link:hover{color:var(--red)}.section-number{font-size:13px;color:var(--muted);display:block}.product-section{display:grid;grid-template-columns:1fr 2.15fr;gap:100px;padding-block:116px 122px}.section-aside>p{margin-top:28px;font-size:18px;line-height:1.45}.section-aside .text-link{margin-top:43px}.product-main h2,.audience-heading h2,.questions-section h2{font-size:clamp(40px,4.5vw,66px)}.product-main h2 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